Je Ne Fume Que Le Nil (1912)

"Je Ne Fume Que Le Nil" (1912) by Leonetto Cappiello is a striking testament to the innovative spirit of early 20th-century advertising art. This vibrant lithograph captivates with its bold colors and whimsical imagery, showcasing a charismatic figure exuding charm while enjoying a smoke from a Nile-branded cigarette. The playful composition and dynamic lines reflect Cappiello's mastery in blending art and commerce, making it an iconic representation of the Belle Époque era. Perfect for collectors and enthusiasts alike, this piece not only celebrates the allure of tobacco but also serves as a timeless reminder of the power of visual storytelling in advertising.